Wordpress so. What is WordPress? WP Features
Hello friends! Last time I talked about why WordPress is good for blogging and got support in the comments. I decided to develop this topic and write about this in a little more detail, consider this post a continuation.
"Code is poetry"
WordPress is a free and popular open source content management system (CMS).
OpenSource - software open source. Any user at his own discretion can change, supplement and use source code absolutely free.
WordPress is mainly used on offline blogs. True, this system is so professional that personal Internet pages and blogs, business card sites and online stores, large information resources and corporate portals are created on it.
WordPress takes on the role of that “golden mean”, which combines both comfort and ease of use, friendliness and intuitiveness clear interface. The already good set of built-in capabilities is expanded with a variety of plugins, modified by numerous templates, and site builders often use all sorts of hacks and hooks.
Why do users around the world choose WordPress, what are the most strengths this engine? First of all, it should be noted easy installation or - it will take the user no more than five minutes.
The GNU General Public License is an open license agreement for free software.
Most of the WordPress functions are well documented, they have a clear description with examples; you can read them in a special Code Reference section on the official website of the project.
Magazine. With the permission of the head of the RuCentre information policy department, Andrey Vorobyov, now, after the release of the next issue of the magazine (distributed at RIF 2011), I can publish an article on this blog. I warn you right away - this article is for beginners.
1. Introduction
It's no secret that most modern websites are created using CMS (content management systems) or simply “engines”. Which is not surprising, because CMS can significantly save money and reduce the time of creating a website. There are a great variety of engines, both paid, for example Bitrix, and free - Drupal, Joomla, WordPress.
One of the most difficult questions that faces a person who decides to create his own website is “which engine should I choose?” Indeed, the choice of engine should be taken with full responsibility. After all, if changing a hoster or even a domain name are relatively simple procedures, then transferring a site from one engine to another is a real nightmare even for an experienced webmaster.
One of the most flexible and beginner-friendly engines for creating websites is WordPress. This article will help you learn about the engine's capabilities and decide whether it's right for you. Unfortunately, WordPress has a completely undeserved reputation as an insecure and resource-intensive CMS. Before moving directly to the story about the engine, we will have to dispel unflattering myths about it.
2. Myths about WordPress
So what are the myths surrounding WordPress and why are they not true? There are three main myths about WordPress:
Myth 2. WP is also full of holes, like a colander. Most errors are found not in the engine itself, but in its extensions. And to be fair, it’s worth noting that the extensions are far from the most popular. But even if you are unlucky enough to encounter a serious vulnerability in WordPress, you one click You can update the engine and plugins to a secure version in the control panel. If the release of the update is suddenly delayed, the community WordPress users will immediately publish the patch. So you should worry at least no more about the security of a site running on WordPress than about the security of a site on Joomla.
Myth 3. You can’t create anything other than a blog on WordPress. Most sites built on WordPress are indeed blogs. However, with the help of plugins (more about them below) you can significantly expand the capabilities of the engine.
What is wordpress? This is the most popular free system website content management (content management system, CMS). For a personal website, a blog is the most common format. WordPress makes it easy to create your own blog. The system is easy to set up and use. Completely free and reliable. The possibilities of WordPress for creating your blog are truly endless.
Advantages of cms wordpress
- completely free cms - no need to pay anything to anyone. If you are just starting to create your website, then the free option will come in handy.
- created specifically for blogs - it is originally a blog engine. To create your own blog using WordPress, you do not need to have any special knowledge. Built-in text editor will make it easy to write and post articles without the involvement of programmers.
- Easy installation - the famous five-minute installation allows you to easily install the engine. Moreover, on many hosting sites this cms is already pre-installed.
- Easy initial setup
- expandable functionality - choose any of 40866 plugins, most of which are also free
- a huge variety of themes to design your blog
- since many webmasters use this system, they will always help you if any difficulties arise
As you can see, there are many advantages. Of course, there are also disadvantages, but they are not even worth mentioning, since the advantages outweigh them by a landslide. There are other cms, but they are either paid or difficult to use.
Conclusion
Cms WordPress is ideal for creating a blog on the Internet. It has no competitors in terms of ease of use. There are also possibilities for expanding functionality. Wordpress is the best and the most powerful tool for beginner webmasters.
In we will figure out what it is domain name and website hosting.
In this article you will learn how to create a website using WordPress. By using step by step guide you will create a high-quality and functional resource suitable for attracting and converting traffic.
Why WordPress – what it is and 5 reasons to use it for a website or blog
WordPress is the most popular content management system (CMS). According to Web Technology Surveys, as of November 2018, this engine powers 32.3% of the total number of existing sites, as well as 59.5% of sites using a CMS. In 2015, WordPress used only 24% of CMS resources. Listed below are the main reasons for the popularity of WordPress.
Free "engine" CMS WordPress spreads across the open license agreement(GNU GPL). You are free to use this product for any purpose, including commercial purposes. Virtually unlimited possibilities using WordPress you can create an online store, personal blog, corporate website, information portal, industry resource, multimedia gallery. Flexible customization of appearance and functionality WordPress website owners have access to paid and free templates that can be used to customize appearance. And with the help of plugins you can solve technical problems and provide the necessary functionality of the site. Ease of administration You don't need any special knowledge to work with WordPress. The principles of working with the engine are clear on an intuitive level. The ability to create a website and publish the first content within 5 minutes Of course, you will have to spend much more time to turn a template product into something new and interesting. But spend no more than 5 minutes on your first publication.
Well, have you decided to make a website on WordPress? Then proceed to the step-by-step guide.
Step No. 1: how to choose hosting and register a domain
If you have a non-profit project, choose free hosting. For example, you can share photos of cats with the world or keep a diary of a young bodybuilder on the WordPress platform. The site address will look like this: primer.wordpress.com. If you are implementing a commercial project, for example, creating a thematic blog, corporate website, or planning to make money using a resource in any way, choose paid hosting.
To choose a reliable hosting provider, . If you don’t have time for this, use the services of one of the companies listed below:
Choice domain zone does not affect technical specifications resource or position in search results. However, theoretically, this parameter can influence audience trust. All other things being equal, users are more willing to trust sites with the address vasya-pupkin.ru or vasya-pupkin.com than resources like vasya-pupkin.wordpress.com or vasya-pupkin.blogspot.com. Therefore, for commercial projects, try to choose top-level domains, for example, .com, .info, .org, .net, .ru, .ua, .by, etc. Pay attention to the recently appeared first-level domains, for example, .club, .guru, .ninja, .expert and others.
Step #2: How to Install WordPress Do-It-Yourself
After purchasing hosting and registering a domain name, install WordPress. Please note that some hosting providers offer tariff plans with pre-installed CMS. If you choose one of them, skip straight to the third step of the guide. If you purchased hosting without an installed engine, follow the instructions:
Go to the WordPress website and download the distribution.
Unpack the archive.
How to Russify a WordPress Theme
It is convenient to Russify a theme using the free program Poedit. Download and install it on your computer. Then download the language files of the selected template to your computer. This will require FTP access. It can be obtained using an FTP client, such as FileZilla, and also using plugins, such as File Manager. If you have installed this plugin, follow the algorithm described below.
In the console, select the FileManager – Configuration menu. Set up the configurations as shown in the illustration.
In the FileManager – FileManager menu, select the wp-content – themes folder.
Select the theme folder you want to Russify. In it, open the languages folder.
Download the en.mo and en.po files to your computer. If there are no such files, download the file with the .pot extension to your computer.
Open Poedit and select the “Create new translation” option.
Open the translation file and specify the language code.
Start translating. In the "Source text" field the program displays the text in English. In the “Translation” field you need to add text in Russian.
Save the translation. The program will download to hard drive There are two files on your PC: ru_Ru.mo and ru_RU.po. Use the Upload files function to upload files to the languges folder of your template.
You have Russified the template.
Instead of the Poedit PC program, you can use the Loco Translate plugin. After installing and activating the add-on, the template translation interface appears directly in the site admin panel.
Step No. 5: Solving Practical Problems Using WordPress Plugins
Plugins are one of the problems for novice WordPress website owners. Having barely registered a resource, newly minted webmasters search Yandex for articles like “100 best plugins for WordPress”. They install dozens of extensions. This negatively affects the development of the resource. It's not a matter of slowing down your site, although too many plugins can cause that problem.
The question is the concentration of attention and effort of the site owner. Instead of creating and publishing quality content he spends hours searching for plugins, installing them and configuring them. Such a webmaster does not see the forest for the trees: he forgets that plugins are needed to solve specific practical problems.
To successfully develop your site, use plugins with caution. Install extensions only when you want to solve a specific problem. Using plugins you can do the following:
- Ensure site security.
- Fight spam.
- Optimize the resource to the requirements of search engines.
- Increase functionality and improve usability.
How to Use Plugins to Secure a WordPress Site
The site is exposed to two global threats. The first is yourself. The desire for perfection and innovation can force a webmaster to take risky experiments with code and programs that can lead to the loss of information. You can protect yourself from this by using plugins that create backup copies of your site.
The second threat is unauthorized access to the resource. Attackers may try to gain access to your site in order to install malicious code or just steal it.
To regularly back up your site, use one of the following plugins:
To install the selected plugin, go to the “Plugins – Add New” menu. Enter the name of the extension in the search field in the upper right corner and press Enter. You can also download the plugin from the developer's website and install it using the "Download Plugin" function at the top of the admin panel screen.
Click the "Install" button. After installation, activate the plugin. Now configure the settings backup. Select the "Tools - WP DB BackUp" menu. Click Create New Database BackUp. You have created an on-demand backup.
Set up regular creation backup copies on schedule. Go to Sheduler tab, enable automatic creation backups, select the frequency of creating archives.
On the Destination tab, enable automatic saving of the archive to Google Drive or sending by email.
To protect your site from unauthorized access, use the Loginizer Security plugin. The add-on reliably protects the site from brute-force or brute-forcing hacking.
How to fight spam on a WordPress site
Anti-spam plugins are relevant if you use the default WordPress commenting system. Third-party commenting systems, such as Disqus, protect themselves from spam.
You can protect yourself from spam using plugins, for example, Akismet or Antispam Bee. After installing Antispam Bee the plugin works in background. Usually the default settings are suitable, but if you need to change something, go to the admin menu “Settings – Antispam Bee”.
How to ensure website SEO on WordPress
WordPress is an SEO-friendly CMS by default. But there are tasks without which a site cannot be considered fully compliant with the requirements of search engines. Here they are:
- Creating and updating a site map.
- URL canonicalization.
- Optimization of title pages.
- Automatic generation of page metadata.
- Blocking indexing of duplicate content.
- Creating micro-page markup.
To solve these problems, you will install one SEO plugin from three groups: programs for creating a sitemap, programs for technical optimization of a resource, and programs for creating micro markup. To create a sitemap, use one of the following plugins:
- Google XML Sitemap s.
- Simple WP Sitemap.
- Google Sitemap.
Google XML Sitemap. To configure the plugin, go to the “Settings – XML-Sitemap” menu.
Beginner webmasters should leave the default settings. After activation, the plugin created a sitemap, added its address to the robots.txt file and got ready to notify search engines about resource updates.
If you consider yourself an experienced webmaster, you can change the plugin settings. In the Additional Pages section, you can manually include URLs in your sitemap that were not automatically included in your sitemap. In the Article Priority section, determine how content indexing priority is calculated. In the “Change frequencies” and “Priorities” sections you can recommend search robots What types of content do you think are the most important?
To technically optimize your resource, use one of the following plugins:
- All in One SEO Pack.
- WordPress SEO by Yoast.
- Platinum SEO Pack.
Install and activate your chosen plugin, for example, All in One SEO Pack. Use the default settings if you are just getting started with WordPress. If you consider yourself an advanced webmaster, you can change some settings of the SEO module. To do this, select the All in One SEO menu in the engine console.
Please note the settings listed below.
In the “Basic Settings” section, uncheck the box next to Use Schema.org Markup. It is better to mark up the page using a separate plugin.
If you use the posts page as the main page, in the “Settings” section home page» specify title, description and keywords. If a static page is used as the main page, check the “Enable” box.
In the “Settings for webmaster” section, enter the resource verification code in the Google webmaster account. To do this, add a new resource to “Webmaster Tools”, select alternative methods verification. Copy the portion of the HTML code shown in the illustration.
Paste it into the "Tools" field Google webmasters» on the plugin settings page.
Save the plugin settings. In the webmasters account, click the “Confirm” button.
To mark up pages, use one of the following plugins:
A combination of WPSSO and WPSSO JSON The first plugin is basic, and the second is an extension. Using the basic solution, you can add Open Graph markup to your site. The second implements Schema.org markup using JSON-LD. WP SEO Structured Data Schema With this plugin, you can add several types of Schema.org markup to your site, including Article, BlogPosting, and Review. The markup is implemented using JSON-LD. Schema App Plugin Using this program, you can add different types of Schema.org markup to your site. It is implemented via JSON-LD. Free version supports basic markup types. You can also implement the markup using the online generator Schema.org JSON-LD Generator.
Install and activate the WPSSO and WPSSO JSON plugins. In the console, on the plugin settings page, in the Essential Settings section, specify information about the site, as well as information for the Open Graph markup. Do not change other settings.
Go to the Schema Markup section. In the Organization Logo Image URL and Organization Banner URL fields, specify the URL of the site logo and banner. These images can be used on the search results page.
Use the drop-down menu to select the base layout type for your blog post page, Static Home Page. You need the following types: Blog and Website respectively.
Select the layout type for publication pages, static pages and media pages. Article and BlogPosting markup types are suitable for post pages. The choice depends on the format of blog posts.
The BlogPosting markup type is a derivative of Article. In addition to BlogPosting, Article types include the News Article or “News” markup type. That is, BlogPosting contains all the semantic data of the Article markup.
Use the BlogPosting type if you publish short notes, personal observations and impressions. Use the Article type if you publish reviews, analytical articles, or guides. Here’s an example: for publications on the Texterra blog, the Article markup type is suitable, and for Ekaterina Bezymyannaya’s diary in LiveJournal, the BlogPosting type is suitable. For static and media pages, set the markup type to WebPage.
After saving the settings, the plugin will automatically add the selected type of markup to the site pages. Including semantic data will appear on existing pages. You can verify this using Google's structured data inspection tool.
What to do if you publish materials different types: longreads, short notes and news? In this case, it is better to choose the appropriate markup for each publication. Instead of the WPSSO JSON add-on, use the WP SEO Structured Data Schema plugin.
After installing and activating the plugin, the following will appear on the post editing page: additional section. With it, you can select the type of markup and specify structured data.
The disadvantage of the plugin is the need to mark up each publication manually. And the benefits include support for additional markup types, for example, Review, Product and Aggregate Ratings. The free version of WPSSO JSON does not support these types.
How to improve the functionality and usability of a resource
You can and should constantly improve functionality and usability. As noted above, some WordPress site owners are so passionate about this process that they install dozens or even hundreds of plugins. To avoid this mistake, start increasing functionality and improving usability not with plugins, but with identifying the problems and tasks you want to solve.
WordPress engine(Wordpress) – this is the topic of today’s lesson on the course on how to make a website on Wordpress. In our first acquaintance with the WordPress system, we will talk only about the functionality, some features and features. And, of course, we’ll figure out what wordpress is in general, what kind of beast it is.
WordPress engine: its capabilities and features.
WordPress is a free, popular and open source CMS platform. Sometimes they say simply: WordPress is a CMS engine.
The functionality of WordPress is practically not only unlimited, but can also be expanded by quick connection it comes with a large number of external modules (plugins), which can easily be connected to WordPress and are easily configured to work.
Thanks to its ease of use enginewordpress can be used to create any web resource, from a simple blog, business card website to a complex portal.
Popularity among webmasters wordpress engine gained for its flexibility in use and operation, which are based on lightweight and fast-acting program code. Due to this, the WordPress engine is constantly being improved, modernized and improved by amateur enthusiasts.
These amateur enthusiasts improve not only the wordpess engine itself, but also constantly work on WordPress plug-ins, for example, on various plugins, on template themes for wordpress, which allow the created web resources to give a unique appearance.
Now let’s look at the main features and some features inherent in WordPress (here is only a small list):
1. Free WordPress.
2. This WordPress engine is very easy to install on a web resource and is easy to configure for operation.
3. The WordPress system supports “tags” that should be present in any website today.
4. Using the plugin, you can connect and configure a forum to a site on which the WordPress engine is installed.
5. The WordPress engine allows visitors to leave comments on posts, and the site administrator can set administration parameters, spam tracking, etc.
6. WordPress has the ability to register any site visitor, and also supports multi-use, which means that any of the site users, having registered, can maintain and develop their own blog on the site.
7. Subscription and receipt by email any of the visitors to update the site material that interests him - good opportunity site running on wordpress.
8. The WordPress engine allows you to work with media files – pictures, audio/video – and display them on website pages.
9. WordPress engine allows you to change the appearance of the site (give the site uniqueness) by downloading theme templates. Such themes, for every taste, with any capabilities and settings, have been developed and created large number, both paid and free.
10. The WordPress engine supports working with plugins that increase the functionality of WordPress. The library of plugins is huge; with the help of plugins, WordPress can help a webmaster solve many different problems.
I have listed only the main features and features (in fact, there are many more) that distinguish the WordPress engine from others. But I want to repeat what was said above: the work of WordPress is significantly and almost unlimitedly improved by connecting additional plugins, which, undoubtedly, only pleases the large army of WordPress supporters.
